
Budweiser Budvar organised an ambitious international competition in 2024 to develop a visitor centre, a car park and a skywalk where visitors can move freely, are invited to ramble through a “brewery corridor” and discover Budvar production plant and community.






The vision of the project is to open the brewery to the public and offer a unique experience that combines traditional brewing with a modern public space. We were inspired by the typical landscape of hop farms, where the rhythmic avenues of posts supporting hops create an iconic image. This structure of lanes is the basis of a modular system adaptable to different locations and functions. Hops are a key component of the brewery industry and the production process. It served as inspiration for the green strategy of the brewery park that would create a harmoniously diverse range of vegetation with climbing plants as a unifying pattern. This high-quality public space above the production area allows visitors to explore the factory up close but in safe proximity without disturbing logistic flows. The brewery would become a tourist destination while remaining a qualitative space for workers and staff.
